This original 1978 Buick dealership salesman book contains competitive product info, warranty details, EPA estimates, and more, for all of the Buick models (compact, regular, luxury vehicles).
For use by Buick sales personnel only, this manual educated the car salesman about the differences between the Buick autos compared to the competition (Ford, Chrysler, etc.) on similar cars of the same type from other car makers.
This dealer album varied from the others that Buick put out (like the more common seen “dealer sales album“) in that the general public didn’t get to see this one (unlike the dealer sales album where a potential buyer could look at the book and see all of the available options available on a new car order).
The manual had a brown leather cover featuring a gold medallion featuring the Buick tri-shield emblem on the front.
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